[ARCHIVED CATALOG] 2018-2019 Undergraduate Academic Catalog 
    
    Dec 21, 2024  
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[ARCHIVED CATALOG] 2018-2019 Undergraduate Academic Catalog [ARCHIVED CATALOG]

SPB 240 - Media Relations in Sport Business

3 credits
Prerequisite(s): SPB 101  and sophomore standing, or permission of the department chair
A review of current communication techniques used in sport business, including printed approaches, personal approaches, TV and radio approaches, and Internet techniques. The areas covered include youth, amateur, and professional sport organizations; recreational, collegiate, and university sports; sports commissions; national and state sport governing bodies; and sport-related goods and services.


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