[ARCHIVED CATALOG] 2018-2019 Undergraduate Academic Catalog 
    
    Dec 26, 2024  
[ARCHIVED CATALOG] 2018-2019 Undergraduate Academic Catalog [ARCHIVED CATALOG]

IHT 330 - Meetings and Event Management

3 credits
This course examines the lucrative MICE industry (meetings, incentives, conventions, and expositions).  It will explore the major sectors of the industry (i.e. venues, sponsorship, exhibitions destination management companies (DMV's), convention and visitors bureaus (CVB's), as well as industry terms and vocabulary.