[ARCHIVED CATALOG] 2018-2019 Graduate Academic Catalog 
    
    Nov 22, 2024  
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[ARCHIVED CATALOG] 2018-2019 Graduate Academic Catalog [ARCHIVED CATALOG]

MBA 586 - Business Intelligence

3 credits credit hours
Prerequisites: MBA 582  
This course provides an overview to the field of business intelligence, which has been defined as the extensive use of data, statistical and quantitative analysis, exploratory and predictive models and fact-based management to drive decisions and actions. The development and use of data warehouses and data marts to support business analytics is discussed. The use of key performance indicators, dashboards ans scorecards for performance management and opportunity assessment are addressed.  Text and web mining are discussed, and the application of selected data mining techniques to business decision making situations is illustrated.


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