[ARCHIVED CATALOG] 2013-2014 Undergraduate Academic Catalog 
    Sep 28, 2023  
[ARCHIVED CATALOG] 2013-2014 Undergraduate Academic Catalog [ARCHIVED CATALOG]

IHT 330 - Meetings and Event Management

3 credits
This course examines the lucrative MICE industry (meetings, incentives, conventions, and expositions).  We will explore each of the major sectors of this industry (i.e. venues, sponsorship, exhibitions destination management companies (DMV's), convention and visitors bureaus (CVB's), etc. This class will provide students the foundation for the meetings and event industry including industry terms and