[ARCHIVED CATALOG] 2013-2014 Undergraduate Academic Catalog 
    
    Jan 15, 2025  
HELP
[ARCHIVED CATALOG] 2013-2014 Undergraduate Academic Catalog [ARCHIVED CATALOG]

MKT 308 - Personal Selling

3 credits
Prerequisite(s): MKT 301 
This course provides the foundation for successful selling concerning legal issues, preparation, prospecting, approach, presenting, closing, and follow-up. Consumers' purchase decisions, interpretation of body language, and overcoming objections are studied. Offered fall semester.


Catalog Navigation
  Catalog Home
  President’s Message
  The University
  Campuses, Centers, and Degree Programs
  Undergraduate Policies and Procedures
  The University Explorations
  School of Arts and Sciences
  Donald R. Tapia School of Business
  School of Education and Social Services
  Undergraduate Degree Programs
  Courses of Instruction
  Division of Continuing Education and Student Services
  The Center for Online Learning
  Administration and Faculty
  Directory for Correspondence
  Prior Academic Catalogs