[ ARCHIVED CATALOG ] 2022-2023 Undergraduate Academic Catalog 
    
    Jun 22, 2024  
[ ARCHIVED CATALOG ] 2022-2023 Undergraduate Academic Catalog [ARCHIVED CATALOG]

CMS 323 - Strategic Communication

3 credits
Strategic Communication focuses on the writing in organizations to create brand recognition and influence their image with stakeholders. Students develop skills in message creation via different channels to craft an organization's identity.